Launching a Fashion Ecommerce Brand in 3 months That Converts 3x Higher

Scaling a Digital Fashion Brand from Idea to Omnichannel Success

Industry
D2C / Ecommerce

Technologies
React.js, Next.js, Node.js, MongoDB, AWS

About Our Client

A fashion-forward D2C startup based in the UK wanted to launch a premium lifestyle brand tailored for urban millennials. With no prior tech infrastructure, they envisioned a clean, mobile-first shopping experience with high visual appeal and smooth performance across devices, all ready to launch within 3 months.

Challenge

  • No existing website, mobile app, or digital backend
  • The client lacked internal technical talent or experience
  • Needed a unified experience across web and mobile
  • High expectations for UI/UX and conversion optimization
  • Required a fast time-to-market before peak season launch

Solution

Celestial Infosoft provided end-to-end design and development. We crafted a sleek, high-performing ecommerce platform using React.js for web and a PWA for mobile-first experiences. Stripe was integrated for secure payments, while custom backend APIs enabled smooth product, order, and user management.

We also built an intuitive admin panel so the non-technical team could manage products, promotions, and customers effortlessly.

Project Highlights

  • Delivered a full-feature ecommerce platform in just 12 weeks
  • Custom UX focused on mobile users and impulse buyers
  • Integrated Stripe for multi-currency global payments
  • Developed an SEO-optimized storefront with fast load times
  • Admin dashboard with drag-and-drop product and banner controls

Results

  • Achieved 3x higher conversion rate than industry average
  • Over 60% of sales came from mobile in the first 60 days
  • Received 5-star customer reviews for speed and UX
  • Grew to 10K+ customers in 3 months with minimal ad spend
  • The platform scaled easily during flash sales and promotions

Technologies and Tools

  • Frontend: React.js, Next.js (PWA)
  • Backend: Node.js, Express
  • Database: MongoDB
  • Payments: Stripe
  • Infrastructure: AWS (EC2, CloudFront, S3)
  • Analytics & Tracking: Firebase, GA4
  • Admin Panel: Custom CMS for product, order & customer management

Client Feedback

“We didn’t just get a website, we got a brand experience. Celestial Infosoft helped us launch fast, scale confidently, and convert better than we imagined. Their design and dev teams are simply world-class.”

– Client Says